Digital Marketing Campaigns

Reach the right people at the right time with targeted digital marketing campaigns custom designed for your business, leveraging our expertise in the equestrian industry. Our campaigns help you attract new clients, promote special offerings, and build your brand.

Targeted Advertising Solutions for Horse Businesses

Google & Facebook Marketing

Reach potential clients whether they're searching for equestrian services or browsing social media:

  • Google Search Campaigns - Appear at the top of search results when people look for services like yours.

  • Facebook & Instagram Ads - Reach the equestrian community where they spend time online.

  • Re-marketing - Stay in front of potential clients after they've visited your website.

Marketing Benefits for Equestrian Businesses

  • Targeted Reach - Connect with the specific audience most likely to need your services.

  • Measurable Results - Clear reporting on campaign performance and return on investment.

  • Flexible Budgets - Campaigns scaled to fit your business goals and budget.

  • Equestrian Expertise - Ads created and managed by people who understand the industry.

  • Seasonal Strategies - Align campaigns with the equestrian calendar in your region.

Our Strategic Approach to Marketing

1. Strategy Development

We begin by understanding your business goals and target audience:

  • Who are your ideal clients?

  • What services do you want to promote?

  • What geographic area do you serve?

  • What are your competitors doing?

  • What budget makes sense for your business?

2. Campaign Creation

We build campaigns tailored to your specific needs:

  • Compelling ad copy that speaks to equestrian clients

  • Appropriate keywords and targeting

  • Eye-catching visuals that represent your business

  • Clear calls to action

  • Landing pages optimized for conversion

3. Campaign Management

We actively manage your campaigns for optimal performance:

  • Regular monitoring and optimization

  • Budget management

  • A/B testing to improve results

  • Competitor analysis

  • Monthly performance reporting

4. Continuous Improvement

We refine your campaigns based on real-world results:

  • Analysis of which messages resonate most

  • Optimization of keywords and targeting

  • Adjustment of budgets to highest-performing ads

  • Seasonal strategy updates

Industry-Specific Solutions

Boarding Facilities

  • Target local horse owners looking for boarding.

  • Promote your facilities and highlight openings.

  • Highlight your unique amenities and services.

Show & Event Organizers

  • Increase entries and attendance.

  • Promote to specific disciplines and interests.

  • Time campaigns around registration deadlines.

Trainers & Instructors

  • Reach people already interested in your discipline.

  • Promote special clinics or training programs.

  • Build your professional reputation and brand.

Equine Service Providers

  • Target horse owners looking for specific services.

  • Build awareness in your service area.

  • Promote seasonal specials or packages.

Campaign Packages & Pricing

Local Search Advertising: $350/month + ad spend

  • Focused on Google local results.

  • Geographic targeting for your service area.

  • Ideal for businesses serving local clients.

  • Recommended minimum ad spend: $500/month.

Google & Meta Advertising: $500/month + ad spend

  • Comprehensive campaigns across search and social.

  • Includes both Google and Facebook/Instagram.

  • Ideal for businesses wanting maximum reach.

  • Recommended minimum ad spend: $750-1,000/month.

We require a 3-month minimum commitment for all campaigns to establish and optimize performance.

What to Expect: Timeline & Results

  • Month 1: Campaign setup, testing, and initial optimization.

  • Month 2: Refinement based on initial data and performance.

  • Month 3: Strategic adjustments and scaling of successful elements.

  • Ongoing: Continuous improvement and adaptation to seasonal changes.

All campaigns include:

  • Monthly performance reports.

  • Regular strategy calls.

  • Campaign adjustments as needed.

  • Complete transparency about results.

Frequently Asked Questions

How much should I budget for advertising? For businesses in your industry, we typically recommend starting with $500-1,000/month in ad spend. This provides enough budget to effectively target your audience while gathering data to optimize campaigns.

How quickly will I see results? Most clients begin seeing measurable results within the first month, with performance improving over time as campaigns are optimized. Seasonal factors may affect timeline and results.

Do I need to sign a long-term contract? We require a 3-month minimum commitment to properly establish and optimize campaigns. After that, you can continue on a month-to-month basis.

What platforms do you recommend for equestrian businesses? This depends on your specific business type and goals, but we find that most businesses in your industry benefit from a combination of Google Search and Facebook/Instagram advertising.

Ready to Grow Your Business?

Let's discuss how targeted digital marketing can help your business attract new customers and grow.

Want to get started now?